Programme Activation for Facilities

Turn unused pool capacity into a new revenue opportunity.

Most pools sit empty for large parts of the day. AUF Programme Activation gives your facility a proven aqua programming system, trained instructors and the support to launch it properly.

What AUF Programme Activation provides

Programme systems

Structured AUF class formats, class plans and programming rules your pool can run week after week.

Instructor programme training

Training pathways so your own team can deliver AUF programming to standard.

Launch resources

Timetable planning, capacity modelling and everything needed to open the first term.

Programming support

Ongoing access to new classes, seasonal themes and programming guidance.

Marketing resources

Templates and assets to fill classes locally without reinventing the campaign.

Facility activation support

Direct support through AUF Programme Activation, from assessment to first classes taught.

Members only

Facility video library

Class footage and programme delivery videos for activated facilities and their teaching teams, hosted in a private Google Drive library.

  • Full-length class videos and movement breakdowns
  • Access opens once your Academy subscription is active

Enter your access code

Your name, email and the time of access are recorded each time the library is opened.

See it in action

Our instructors teaching

This is what AUF Programme Activation looks like in a real facility — trained instructors, structured formats and full classes, week after week.

Instructor-led AUF Original class in a heated indoor pool
Instructor-led AUF Original class in a heated indoor pool
Deck-based cueing from the instructor platform
Deck-based cueing from the instructor platform
Choreography demonstrated poolside for the full class
Choreography demonstrated poolside for the full class
Small-group coaching in warm shallow water
Small-group coaching in warm shallow water
Community class with our members and guests
Community class with our members and guests
Low-impact conditioning for older adults
Low-impact conditioning for older adults
Cardio format taught end-to-end in the lap pool
Cardio format taught end-to-end in the lap pool
Evening class energy — full pool, full programme
Evening class energy — full pool, full programme
Themed community class in our heated pool
Themed community class in our heated pool
Post-class celebration at our partner facility
Post-class celebration at our partner facility
Full class ready to start — every lane taken
Full class ready to start — every lane taken
Warm-water session for members of every age
Warm-water session for members of every age
Themed class days keep members coming back
Themed class days keep members coming back
Group energy in a compact indoor pool
Group energy in a compact indoor pool
A packed morning class in full swing
A packed morning class in full swing

Short class clips

Poolside cueing in action
Poolside class flow
Aqua Rebounding session

Who this suits

  • Swimming schools
  • Gyms and health clubs
  • Hotels
  • Resorts
  • Aquatic and rehabilitation facilities
  • Estates, clubs and other pool-based businesses

Next step

Activation proposals are prepared per facility, based on your pool size, water temperature, available hours and local market. Nothing is bought online — we assess, propose, then plan the launch with you.

Request activation proposal