Your pool already exists. Let's help it work harder for your business.
Add a professionally developed adult aqua-fitness offering to suitable unused pool hours with AUF programming, instructor training, launch tools and implementation support.
The opportunity
Turn quiet pool hours into a new opportunity
You have already invested in the facility. The pool, change rooms, operating systems and local customer base are there. Aqua Ultra Fitness helps suitable swim schools and aquatic facilities add an adult aqua-fitness programme without having to develop the concept, choreography, training resources and launch system from scratch.
We bring practical programme experience, instructor education, business implementation tools and an established aqua-fitness brand. You bring the facility, local market and team. Together, we assess whether AUF Programme Activation is a good fit for your pool.
Monetise suitable under-utilised pool hours
Add an adult offering alongside your existing swim business
Launch with structured programming and instructor training
Access optional ongoing AUF content, systems and support
The offer
Activation & Business in a Box
One clear activation package designed to help a suitable facility prepare, train and launch.
R19 999*
Instructor Choreography Manual
Structured content for the first 3 months.
Instructor Training & Choreography Video Library
Learn the programmes on screen, then in the water.
Business Training Manual
Practical operating guidance for running the programme.
4 Hours On-Site Instructor Training
Hands-on training with your team at your facility.
Member Portal & Activation System
Member-facing booking and content environment.
1 Hour Portal & Instructor System Training
Onboarding for your team on the systems provided.
1 Hour Online Mentorship
A working session with the AUF Business Principal.
Approved-Location Website Listing
Listed while applicable AUF rights remain current.
Launch-Ready Social Media Image Pack
Marketing visuals prepared for your launch.
90-Day Programme Launch Roadmap
A step-by-step plan for your first three months.
Revenue & Capacity Calculator
A private online tool to model class capacity, membership income and instructor costs for your pool. Unlocked with an access code once your activation is confirmed.
30-Day Post-Launch Implementation Review
A structured check-in once you are running.
*R19 999 is the Western Cape base activation price and excludes equipment. For activations outside the Western Cape, travel and accommodation are quoted separately according to location. Programme and facility suitability is assessed before acceptance. Rights and services are governed by the applicable written AUF agreement.
Need equipment too?
Equipment is not included in the activation fee. Where appropriate, Aqua Ultra Fitness can help you source approved programme equipment, including aqua rebounders and selected training accessories. Equipment requirements depend on the programmes you choose, your pool and your planned class capacity.
How it works
From unused hours to launch
Apply
Tell us about your facility, location, pool and available hours.
Pool & business fit assessment
We assess practical suitability including pool depth and dimensions, operating times, location, programme fit and implementation requirements.
Activation agreement & planning
If approved, we confirm the activation scope, commercial terms, training plan and launch roadmap in writing.
Train & set up
Your team receives the agreed training, systems onboarding, programme content and launch resources.
Launch
You introduce the new adult aqua-fitness offering to your local market.
Keep growing
You can choose ongoing AUF support for fresh content, systems, training and agreed brand resources.
Ongoing support
Keep the programme fresh after launch
Activation gets you started. Facilities that want continued access to the evolving AUF support ecosystem can choose an ongoing contractual support plan from R1 500 per month. Depending on the agreed plan, ongoing support may include:
- New programme and choreography content
- Training and demonstration videos
- Instructor development
- Agreed use of current AUF brand and marketing resources
- Agreed member and booking system functionality
- Ongoing implementation support and mentorship
- Continued approved-location listing, subject to the applicable agreement and standards
Why AUF
Don't build the programme from zero
Aqua Ultra Fitness has spent years developing and delivering real-world aqua-fitness programming. Programme Activation gives suitable facilities access to a structured starting point, practical training and implementation resources so they can focus on launching well in their own local market.
Who is it for
Is your facility a good fit?
We are especially interested in facilities with safe, suitable pool depth and dimensions, reliable access, available off-peak hours and a team willing to be trained.
Private swim schools
Add an adult programme to a pool your learners already fill by day.
Heated or indoor aquatic facilities
Year-round water means year-round programming potential.
Wellness and fitness facilities
Bring a low-impact modality to members who already train with you.
Lifestyle and retirement facilities
Gentle, structured water programming for residents with suitable pools.
Hotels, resorts and other venues
Where the programme is operationally suitable for guests or the local market.
Facilities with off-peak capacity
Safe pool depth and dimensions, reliable access and a team willing to be trained.
Questions, answered
Apply
Your pool could be doing more.
If you have suitable unused pool hours and want to explore an additional adult aqua-fitness offering, tell us about your facility. We'll assess the fit and talk you through the activation process.
"AUF Licensed Programme Location" is a descriptive working term for a facility with current contractual rights to use specified AUF programme and brand assets. All rights and services are governed by the applicable written AUF agreement.